Huawei Mobile Tanzania has launched its advanced dual camera device Huawei GR5 2017 in the market as it strives to enhance its business footprint in the local market this year. According to Q1, 2016 data, Huawei device Tanzania was ranked number two with a market share of 22 percent and this is steadily increasing with the growing smartphone market in Tanzania.

GR5 2017 is the first ever device in the local Smartphone market that has a premium and powerful dual camera in the mid-range devices. The dual camera Smartphone boasts 1 3GB RAM, 32GB ROM, Long battery life, Finger print 3.0 and 5”.5 FHD display.

Speaking of the new device in the market, Huawei Device, the Regional Director, Mark Ho said despite stiff competition, the company’s device business continues to grow in the local market. He attributed the growth on the firm’s consumer-centric approach that focuses on creating meaningful innovation, as well as ongoing commitment to building a premium brand and reinforcing retail channels and after sale service capabilities.

The GR5 2017 is designed for technology trendsetters looking for a superb Smartphone camera on a budget. Like its predecessor –Huawei GR5, the Huawei GR5 2017 offers features and technologies to rival even the most expensive handsets. It provides speedy performance, exceptional battery coupled with Huawei’s intelligent power-saving technology that ensures 1.5 day of productivity on a single charge.

“This year, for us to maintain sustained growth not just locally but globally, we will be looking to strengthen our supply chain, channels, services and several other areas required to help us streamline our operations, improve the efficiency of our decision-making and implementation, drive our internationalization strategy and proactively develop future capacity,”said Mr. Mark Ho.

“The Huawei GR5 2017 follows the overwhelming customer demand for powerful budget smartphones which offers productivity, entertainment and superb photography experience”, said Mr. Ho. This comes after successful uptake in latest devices with  high technology including Mate 8, Mate 7, Mate S, P9, P9 lite, P8, P8 lite, Y3 lite,Y3 II, Y3 C, , to ensure Tanzanian consumers have a wide range of affordable Huawei smarphone devices, accommodating consumers of different  levels of income with varied lifestyles.

Huawei Mobile continues to put consumer needs first and enhance its consumer-facing capabilities in the channel, retail, brand, marketing and services. This strengthens its business base and streamlining its operations and customer service. GR5 2017 will be retailing countrywide for Tsh685,000 TZS and is available in gray, gold and silver colors.

Huawei is also well-positioned to continue its presence in the smartphone, wearable, smart home and cloud markets, with the aim of becoming an end-to-end solutions and platform service provider, offering consumers a more convenient and intelligent way to connect their lives. It continues building on its core competencies to lead the future and become a popular cultural and technical brand for consumers.